WordPress Developer & SEO Specialist

WordPress Developer & White-Label Partner

I help small businesses grow online and partner with web design agencies for white-label WordPress development. Custom solutions, WooCommerce stores, and SEO services that deliver results.

About Me

I'm Pradipta Sinha, a passionate WordPress developer and SEO specialist with years of experience creating custom solutions for small businesses and partnering with web design agencies worldwide. Through my agency WPFreelance, I help small businesses grow their online presence and provide white-label WordPress development services to agencies looking to outsource with confidence.

My Expertise

WordPress Development
95%
WooCommerce
90%
Shopify
85%
Squarespace
85%
Next.js
88%
React
90%
Node.js
85%
AWS & Cloud
85%
Resend (Email Services)
85%
SEO Optimization
88%
Custom Themes
92%
Performance
90%
Security
85%

What I Offer

Custom WordPress Development

Bespoke WordPress themes and plugins tailored to your business needs, built with clean code and modern best practices.

Modern Web Development

Full-stack web applications using Next.js, React, and Node.js. Building fast, scalable, and SEO-friendly modern websites with email service integration using Resend.

E-Commerce Solutions

Complete e-commerce store development on WooCommerce, Shopify, and Squarespace with payment integration, inventory management, and custom features. AWS cloud infrastructure deployment and management.

White-Label Services for Agencies

Perfect outsourcing partner for web design agencies. White-label WordPress development services that let you scale without hiring. Your clients see your brand, not mine.

SEO & Performance

Comprehensive SEO audits, optimization strategies, and performance tuning to boost your search rankings and site speed.

Professional Journey

A timeline of my growth as a WordPress developer and SEO specialist, showcasing key milestones and achievements throughout my career.

2011 - Present
WPFreelance

Founder & Lead Developer

Founded and scaled a specialist team delivering WordPress, web, and mobile solutions to international clients. Managed 1955+ projects with 300+ satisfied customers. Leading the company's strategic direction, team development, and client relationships.

  • Managed 2000+ projects successfully
  • 300+ satisfied customers worldwide
  • Built and scaled specialist development team
  • Delivered WordPress, web, and mobile solutions globally
2021 - Present
United We Care

WordPress Developer & SEO Lead

Leading WordPress development, SEO strategy, and site maintenance for a mission-driven organization. Focused on enhancing digital presence and optimizing for search engines. Implemented comprehensive analytics and tracking solutions including Google Analytics Setup, GA4 migration, Google Search Console, Tag Manager with custom events, and Custom Looker Studio Dashboards.

  • Leading WordPress development initiatives
  • Google Analytics Setup and GA4 migration
  • Google Search Console implementation
  • Google Tag Manager with custom events tracking
  • Custom Looker Studio Dashboards creation
  • Implementing comprehensive SEO strategies
  • Ongoing site maintenance and optimization
  • Supporting mission-driven organization goals
2021 - 2022
Eunimart

Independent WordPress Consultant

Provided WordPress development, site maintenance, and SEO optimization services. Delivered custom solutions and technical expertise to support business objectives.

  • WordPress development and customization
  • Site maintenance and updates
  • SEO optimization services
  • Technical consulting and support
2009 - 2010
Assurgent Technology Solutions Pvt Ltd

Senior Web Developer

Specialized in WordPress, Joomla, and PHP/MySQL development with Smarty templating. Developed robust web applications and content management systems.

  • WordPress and Joomla development
  • PHP/MySQL application development
  • Smarty templating expertise
  • Web application architecture
2008 - 2009
High Tech Labs, Kolkata

Junior Web Developer

Started professional journey in web design and development. Learned core technologies and industry best practices while contributing to client projects.

  • Web design and development fundamentals
  • HTML, CSS, and JavaScript proficiency
  • Client project delivery
  • Foundation for advanced web development
1000+
Projects Managed
300+
Satisfied Customers
16+
Years Experience
5
Organizations Served

Core Expertise

Specialized services designed to elevate your digital presence and drive measurable results

Custom WordPress Development

I build WordPress themes and plugins from scratch that match exactly what you need. Everything is designed around your brand and specific requirements.

E-Commerce Solutions

I set up complete e-commerce stores on WooCommerce, Shopify, and Squarespace with payment gateways, shipping options, coupon management, Google Shopping and Facebook Shopping integration, invoice generation, inventory management, product management, and custom functionality. AWS or other cloud deployment included.

Advanced SEO & Analytics

Technical & on-page SEO audits, GA4 integration, GTM setup, and data-driven optimization strategies. Comprehensive traditional SEO combined with modern AI agents optimization, geo-targeting, and voice search strategies.

Theme Customization

Transform existing themes or create custom designs that match your brand perfectly with pixel-perfect implementation.

Performance Optimization

I speed up your website with code optimization, server-level caching mechanisms, MySQL query tuning, database cleanup (removing bloated options), image optimization, CDN integration, and caching strategies that make everything load faster.

Security & Maintenance

I provide immediate malware cleanup and 24/7 availability during critical security incidents. After cleanup, I implement comprehensive security hardening to prevent future attacks, along with regular updates, scanning, and backups.

Responsive Design

Mobile-first approach ensuring your website looks and works perfectly on all devices and screen sizes.

Plugin Development

Custom WordPress plugins to add specific functionality that meets your unique business needs.

Featured Projects

A curated selection of projects showcasing expertise in WordPress development, WooCommerce, and custom web solutions

Magazine

Travel Essence Magazine

Online publication dedicated to showcasing Africa's diverse landscapes, rich cultures, and unique travel experiences with a variety of interactive sections.

WordPressElementorMagazine+2
View Project
E-Commerce

Adirex Pharmaceuticals

Pharmaceutical company website focused on developing and providing innovative healthcare solutions with WooCommerce integration for product management.

WordPressElementorWooCommerce+2
View Project
E-Commerce

Satiate Luxe

Luxury restaurant platform enabling customers to relish premium dining experiences at home with custom menu selection and online ordering system.

WordPressElementorWooCommerce+2
View Project
E-Commerce

Gangani Resort

Hotel and resort website running on Public Private Partnership Model, featuring booking system and comprehensive resort information at Gangani Tourist Spot.

WordPressElementorWooCommerce+2
View Project
E-Commerce

Anticlock Suites & Resorts

Popular restaurant and bar in Bankura with mobile-responsive design, online ordering system, and comprehensive booking management.

WordPressWooCommerceMobile Design+2
View Project
E-Commerce

PlantZone

Plant discovery and delivery platform helping users discover the best plants for their space with door-to-door delivery and care guidance.

WordPressElementorWooCommerce+1
View Project
Corporate

Bankura Organics

Medicinal Plants Seeds & Saplings marketplace, Herbal Garden & Organic Farming platform connecting buyers and suppliers of raw herbs.

WordPressElementorBranding+2
View Project
Corporate

Arnab Powertech

Solar solution expert website providing end-to-end solar solutions with comprehensive service information and project showcase.

WordPressElementorBranding+2
View Project
Corporate

Ma Annapurna

Salasar Bakers Pvt Ltd website for manufacturing and showcasing bakery products including Bread, Rusk, Cakes, Cookies and Khari items.

WordPressElementorBranding+1
View Project
Corporate

Bankura District Forest

Forest conservation initiative website highlighting the impressive achievement of planting 21,000,000+ seedlings in the last 5 years.

WordPressElementorWeb Design+1
View Project
Corporate

Gush Contractors

Construction company website showcasing over a decade of delivering quality projects with portfolio and service information.

WordPressVisual ComposerWeb Design
View Project
Corporate

Altos de Montserrat

Luxury gated community website in Playa Herradura, Costa Rica, featuring ocean-view residences with modern design and high-end amenities showcase.

WordPressElementorWeb Design
View Project
Web App

Nucleus Diagnostic Centre

Reliable one-stop solution for medical needs across pathology and doctor consultations with appointment booking and service information.

Web ApplicationWeb DesignProduct
View Project

Client Testimonials

What clients say about working with me

"I have been working with Pradipta and his team on website development and management projects since 2020, and continue to rely on them to this day. Their technical expertise, meticulous attention to detail and prompt response to time-sensitive issues have made them an invaluable partner in maintaining and improving our online presence."

Simba Makahamadze

Entrepreneur | IP Consultant & Advisor | Certified Chief Innovation Officer | TEDx Speaker • Founder & CEO @AfricanLaw | Chairman Zimbabwean Business Council UAE | Lecturer | WBAF (G20) Senator for Zimbabwe

LinkedIn

"Pradipta designed my company website and did a very good job. Besides being very professional and flexible in his work he was, most importantly, proactive in providing me with innovative design solutions and edited my content as well. Excellent piece of work!"

Tapiwa Augustine Nyamupa

HR, Reward and Performance Management Professional • MBA, MCIPD

LinkedIn

"Highly skilled and available to answer any questions. Only downside is the time dedicated to my project was limited."

Upwork Client

E-Commerce Store Owner • WooCommerce Theme Project

Upwork

Get In Touch

Have a project in mind? Let's discuss how I can help bring your vision to life.

Let's Connect

I'm always open to discussing new projects, creative ideas, or opportunities to be part of your vision. Feel free to reach out through any of these channels:

Quick Response Time

I typically respond to inquiries within 24 hours. For urgent matters, please mention it in your message.